Hosting giveaways is an underrated way to gain followers. If you, do it right, you can gain more than a hundred followers just by doing a giveaway. We’re going to talk about how you can host giveaways yourself to get more followers and how you can do it by hosting giveaways with others.
How to get more followers on Instagram by hosting giveaway
1. How to host a giveaway yourself
If you want to host a giveaway yourself, the first thing to think about is what you want to give away. You can give away your product, an e-course, a book, a conversation with you, a gift certificate, or anything else that you think would get people to follow you.
You can offer the item in one of three ways:
- Give your product away for free and offer free shipping
- Offer your product for free and let the winner pay for shipping
- Offer the best discount you can (e.g., a $200.00 e-course for $10.00)
- Whatever you decide, the giveaway has to be the best you can offer. Obviously, free things generally work best.
Choose the rules
The main thing about a giveaway is the guidelines. If you’re doing a giveaway, you need to set up rules that allow people to participate. These rules are the epitome of a raffle ticket. You can make different types of rules and have as many as you want.
There are two rules you need to set for people to participate in your giveaway if you want to buy Instagram followers Australia. Your first rule must be: “Follow this account to participate.” Your second rule must be: “You must tag two people.” The latter does not give you an additional “raffle ticket”. It is required for the one entry to count.
So now you have a person following you. If that person tags two people who they think might be interested in the raffle, then those tagged people must also follow you if they want to enter. It’s a cycle, and it’s unique to this group of people. Others will do the same.
Here is an example of the rules:
- Make sure you follow @youraccount
- Tag 2 friends in the comments
- Extra entry: Take a picture of it and post it in your story (Tag me)
advertise
You’ve got your giveaway product and you’ve chosen your rules, so now it’s time to announce it on Instagram. For the Instagram post you need to take two pictures. The first image is the name of the giveaway and an image of the item you will be giving away.
The second image will contain a list of the rules. See above for an example of both. You must give your giveaway a name. It doesn’t have to be spectacular – it can just be the name of your product – but give it a name.
Make the rules clear and easy to read and indicate in the first picture that there are rules in the next picture. In the caption, write the rules, what the sweepstakes winner will win and any additional information you would like to mention. Provide an end date for the sweepstakes; the length is up to you.
Pick a winner
Now the hard work begins. You must go through all the comments and submit them to a website that will select a winner at random. If there are too many names, ask someone for help.
Once you’ve entered all the names into the random number generator, you’ll need to capture your screen with your phone as you click submit and note the winner’s name. Individuals need to ensure you’re not lying or cheating. Before announcing the winner on Instagram, you need to verify that the winner has followed all the rules.
The winner might have just commented, but maybe they forgot to like the picture. Luckily, Instagram has the ability to search for a username in the list of people who liked your giveaway picture and for a follower in the “Followers” list. Find the person on both lists and when they have followed all the rules, you can announce them.
If the person didn’t follow all the rules, record a new video picking a new winner. Follow the same steps.
That’s it
After the giveaway, take a look at your “followers” list. Chances are you won a lot more than you thought. You’ll surely lose a few followers when the giveaway is over, but it won’t be more than a handful.
2. How to host a giveaway with other people
If you host a giveaway with other people, the same rules apply as for your own giveaway. I encourage you to read the rules above, and then follow these additional guidelines for hosting a giveaway with other people.
- You need to find a brand or company to do a giveaway with that does something related to what you do.
- When choosing the products to give away, they all need to be related. You can host an Ultimate Painter’s Giveaway, where you give away a brush and your partner gives away a class.
- But you don’t want to host a giveaway where you give away a brush and your partner gives away a scented candle. It’s arbitrary , doesn’t make sense, and people won’t go along with it.
- f an individual enters the Sweepstakes, they must comply with the accounts of all individuals who participate as hosts.
- Everyone must agree to the rules and post the content of the giveaway on their respective accounts.
- Everyone must review their own comments and note the names. You must select one person to enter all names into the winner generator.
- Announce the winner on all Instagram accounts. A person must message the winner via direct message to receive the information needed for shipping, etc.
The only difference between hosting a giveaway alone and with other brands is that by collaborating with others, you’ll reach a lot more people and, as a result, gain more followers.
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