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Top 7 Reasons to Choose WordPress for Your Next Ecommerce Store

Finding the right platform eCommerce website development is a major decision with implications that will last a long time. You’ll want to make sure that whatever third-party tools you use offer the best support, reasonable prices and a good selection of features. With these WordPress-powered features, you’ll never want to search for another solution.

  1. WordPress is Content Management System

WordPress is a content management system that can fully automate many aspects of your website. This includes the business dashboard, seamless payments, and marketing automation for you to advertise your products. With its security and design adjustments, WordPress isn’t just a pretty face either. It has hundreds of plugins and themes available and is compatible with nearly any device, so it’s an excellent option for those who want to create their own sites as well as those using contractors.

  1. Search Engine Optimization

In order to drive traffic to your store, keywords are really important. In order for Digital Marketing Services’ posts to rank well on Google, you need a reliable domain. Super easy – WordPress! On a WordPress site, the blog is the same as the shop – no fussing with adding a page or adding a hyperlink, because you can just search and create a new post!

  1. Personalizations for your specific needs

Whether you’re an artist, a crafter, or running a shop for your favourite band, WordPress can be customized to provide any look and feel. You can also translate the website into other languages and control the design by uploading your own logo and icons. Visitors can make one-time purchases and subscribe to recurring orders as well as track the progress of their orders.

  1. It’s Easy to Maintain WordPress

Updating a website can be a tedious and lengthy task, but not with WordPress. Maintenance is quick and easy because the platform is integrated with Google Webmaster tools and has open-source plugins that give you the option to create the exact site you want. You just set up your domain, install WordPress on your site, and then start building pages, menus, and products.

  1. Custom Extensions to fulfil your Promotions, Support, Communication Needs

For many companies, it’s not enough just to have a site that automatically stores and displays content on the front end. They need to promote new products, provide live customer service for burgeoning customers, and keep their communication lines open with potential customers. WordPress has the perfect roadmap of solutions to meet these needs.

  1. Its Easy to Integrate Your eCommerce to Any API

You can integrate your eCommerce store with major payment gateways like Stripe, PayPal, Braintree, and Google Checkout. But! Integrating with platforms is not limited to payment system – it goes beyond that. For instance, if you are an information marketer then you are just one API away from being able to have your sales on auto-pilot. You can also easily report sales on weekly or monthly basis with the comprehensive reports WordPress offers you out of the box.

  1. Reporting and Analysing the Data get Easier

Reports in WordPress are ridiculously good. You get unlimited access to reporting, graphs, and performance metrics in your analytics dashboard. The best thing about this though is that when you enable eCommerce tracking, everything the robots do is tracked too…so when you send an email campaign, you can see which emails got opened, clicked or made purchase!


One of the best reasons to use WordPress is because it’s easy for beginners to get started. It’s totally free, too. The downside is that WordPress takes time to get used to it.

More Related Topics:

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